User Experience - Role
UX designer
Designs how people interact with a digital product or service
What's it for?
Designs how people move through and interact with a digital product or service.
For example…
A UX designer simplifies an account-opening journey, prototypes the revised flow and works with developers to make the interaction clear and accessible
The UX designer redesigns a confusing form based on user research, changing the sequence and wording rather than only its visual appearance